Macclesfield UX agency Sigma takes on Mind

Leading user experience (UX) agency, Sigma, has been appointed by Mind to improve the charity’s online support for those seeking guidance on mental health problems, as well as boost its engagement with supporters and key stakeholders.

Sigma, based in the Ropewalks Building in Newton Street, will be providing expert advice and insight to ensure the charity’s new website meets the needs of those who use the site to seek help or to find out more about the charity’s work.

The Sigma team will work closely with Mind’s digital team to ensure the new site provides the best possible experience for the diverse range of users who engage with Mind every day.

Managing director of Sigma, Hilary Stephenson, said: “As part of its new digital strategy, Mind is looking to provide an improved and integrated user experience for everyone that accesses its online platforms.

“Our team has been brought in to lay the groundwork for a user-centred design and development project, and advise on Mind’s digital strategy to ensure the new website is as user friendly as possible.

Eve Critchley, Head of Digital at Mind, said: “We were keen to work with Sigma because of their user-focused approach and particular specialism around accessibility. Taking on their expertise we hope to make sure that people using our website get the best possible experience.”

https://www.wearesigma.com