Peak Park puts focus on visitor economy

Above: Mayor of Macclesfield, Adam Schofield, Chief Executive of the Peak District National Park Authority, Sarah Fowler and Macclesfield MP, David Rutley

Chief Executive of the Peak District National Park Authority, Sarah Fowler, recently visited Macclesfield to discuss the important role that the Peak District National Park plays in supporting and promoting the local visitor economy.

Macclesfield is the gateway to the National Park for many of the 12 million visitors who come to the Peak District National Park every year to holiday and take part in a wide range of outdoor activities, and the sector is of vital importance to many local residents and businesses.

The National Park Authority promotes the Peak District National Park as a destination by curating a collection of new, bookable experiences for international and domestic visitors across the English National Parks, that tell the story of our landscapes.

At the meeting, joined by the Mayor of Macclesfield, Adam Schofield, and local MP, David Rutley, attendees reviewed Macclesfield’s strong cultural and heritage offer, and how this can be more fully linked to the Peal District National Park Authority’s ongoing efforts to attract more visitors to the area, in a way that benefits both the town and the Authority.

They also discussed the positive conservation work underway across the Peak District National Park, to help ensure these unique and beautiful landscapes can continue to be enjoyed by future generations.

The Peak District National Park is 555 square miles (1,438 square kilometres) in size, and, as well as the north-eastern area of Cheshire, includes parts of the counties of Derbyshire and Staffordshire. Local residents hugely value having access to these precious landscapes.